
Date
January 21, 2026
Universities attempt to forecast enrollment and revenue every admission cycle. But prediction often relies on historical intake data, manual spreadsheets, admission team estimates, isolated CRM reports, and separate finance projections.
When admissions, scholarship allocation, and fee realization operate on disconnected systems, funnel drop-offs are miscalculated, scholarship impact on revenue is underestimated, installment compliance is not factored into projections, and enrollment activation delays distort actual intake numbers. Forecasting becomes reactive rather than predictive.
When CRM, ERP, and finance tools operate independently, offer data does not sync instantly with revenue, scholarship adjustments are reflected late, enrollment activation delays alter intake counts, and reporting cycles are inconsistent. By the time leadership reviews numbers, they are already outdated. Forecasting must be based on live institutional data.